← Back to Briefings

July 29, 2026

Bask Bear x Loob Holdings

Bryan Loo brought Chatime to Malaysia in 2010. The legal battle hit in 2017, and then he built Tealive in six weeks. Now theres Bask Bear. As demand peaked during covid, Loob adapted and remeasured what success looked like for QSR restaurants, they added toasties to the menu, understood location demand dynamics and split store formats to suit different demographics. As Creador holds 30% of Loob, a PE fund known for backing growth companies, its clear their belief in Loob stems with Bryans quick adaption to demands. But FY2025 was a hit even they didn't see coming. Loob's net profit fell 58%, from $12.6 million to $5.2 million. Revenue dropped from $144.5 million to $119.8 million, and it was their first decline in five years. Founder Bryan Loo cited intensifying competition, particularly from Chinese entrants, and confirmed Loob is shelving its planned IPO to focus on FMCG and upstream supply chain development instead. Will the Malaysian F&B market look more forgiving this year for Loob?